Regardless of what niche you are in, there is no doubt that building a list of prospects and customers who know you, like you and trust you is your most powerful business marketing strategy. So what’s the second most powerful business marketing strategy? It’s up for debate, but I’d like to suggest the following: Writing … Read more
At first, it feels like a win. You refresh your dashboard and see it—clicks. Not just one or two. A steady stream. Proof that something you created actually worked. Your headline caught attention. Your content pulled people in. You did something right. For a moment, there’s excitement. “This is it… it’s finally working.” But then … Read more
We all make mistakes, errors, blunders and things we really wish we hadn’t done. Remember the last time you facepalmed? Yeah, me too. Let’s see if we can catch the next mistake BEFORE you make it. And let’s also see if you’re already making one or more of these marketing mistakes. If you are, you’re … Read more
“I need to make money now, but trust takes months… what do I do?” There’s a quiet panic that sets in when you realize this. Not all at once—but slowly. At first, you’re excited. You’ve chosen your niche, signed up for affiliate programs, maybe even published your first few pieces of content. It feels like … Read more
“I want to start an online business but I don’t know how.” “I want to start my own blog and list build but I don’t know how.” “I want to create a product but I don’t know how.” I want to [insert whatever it is you want to do] but I don’t know how.” Well … Read more
You open another tab. Another YouTube video. Another blog post. Another “ultimate guide” promising to finally make affiliate marketing click. And for a moment, it feels like progress. Until it doesn’t. Because ten minutes in, you realize this person is saying something completely different from the last “expert” you trusted. One says SEO is king. … Read more
Regardless of what you’re writing – a blog post, an article, a sales message, etc. – your copy should sound personal and relevant to the person reading it. You don’t want to sound like you’re writing a textbook to a class of students or a news article to the masses. Instead, your tone should be … Read more
I’ll wager that 9 out of 10 people who read this won’t get it. Not really. They’ll say, “Yeah, that’s probably right,” and then they’ll blow it off like they never read it. But the fact is, I’m nearly certain that’s why some people crush it online and others never make more than a few … Read more
…that you can’t achieve in a year. What happens when you give yourself a goal to do something in the next year? You procrastinate. “A year? Heck, I think I’ll take a vacation first. I can work on that tomorrow – next week – next month.” You put it off. And put it off. And … Read more
I like to write. Heck, to be honest I LOVE to write. Yet sometimes I hate it as well – like when I HAVE to write another newsletter and I’m thinking I just don’t know what to say. That’s why I like to find ideas that jog me into writing, and I share them with … Read more
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